Vision

"The world is divided between those who are Italian and those who love Italy. It is for this reason, being Italian, that I feel I have a responsibility to preserve the traditions and culture of my country, presenting them to the world in their full authenticity.

Italy has educated me in beauty and aesthetics, but above all in taste; in that very special food culture whose origins are found in the soil, and one that has brought joy and great satisfaction to the whole world

Being Italian we know how to recognize quality, select the best producers and the most delicious and desired foods. In order to export this unique culture to the world, however, we need to love it deeply. It is only by loving it that we will be able to find solutions to protect it.

My name is Massimiliano Raule,
My father taught me to protect those I love."